|

Black Art Beverage encourages you to Drink Responsibly
You must be 21 years old to purchase beer
Also
Please visit www.BlackArtBeer.com
Black Art’s strategy is to begin importing beer for distribution
in the Midwestern United States. Black Art Beer Importers, Inc.
has been successful in establishing key distribution channels.
Black Art will use its marketing and operational resources to
capture market share currently controlled by a number of premium
brands. The Black Art executive leadership has been cultivated
with a focus and expertise on brand building via the music and
entertainment industries. Coordination of this type of marketing
requires unique skill sets and will ultimately prove successful
in the creation of the Black Art Beer Culture. The company
intends to leverage its marketing opportunities and participate
in various campaigns which will include annual music and variety
entertainment events around North America, South America, and
the Caribbean.
In 2008 the food and beverage market reported $97 Billion USD in
beer revenue alone for the United States. The business model
which has proven successful has a minimum market penetration
objective of 1% by the 3rd year. The high quality of the product
line in conjunction with the planned marketing campaign may see
us realize that goal sooner than anticipated. The ultimate goal
is to build the brand to become a dominant force in the imported
beer market. This is the essence that will drive this company
from day to day.
Black Art Beer has a storied and award
winning history in Germany. It is this history of quality and
superior taste which will drive it to flourish and become a
staple brand in the US import market. The success will lead to
the introduction of a number of new products in addition to the
current offering. The brewery plans on introducing draft keg
beer as well as formulating a quality ‘Diet’ beer to compete in
the light beer market. At the present time we have imported
300,000 bottles of beer for distribution.
We will import large quantities as
we have sufficient working capital.
Innovative marketing strategies and distribution are positioning
Black Art Beer to be a household name in the near future. We are
committed to providing rewarding environment for our customer
and team which will encourage long term satisfaction and growth
of the brand in the beverage industry. The recent events are the
result of careful planning and strategic coordination of the
management of Black Art Beer Importers.
The Brewery, located in Germany, is
responsible for production of the beer. All product is
ordered and shipped via container. These loads include 1260
cases of beer.
Black Art is required to have its label
approved in each state before it can deliver beer
to a licensed distributor. At present Black Art’s label is
approved in 9 states with 8 more
pending. It is Black Art’s goal to be in all 50 states by mid
2010. Our product is sold to distributors who control our
products’ access to the retail markets.
No one distributor is expected to
dominate our sales.
Black Art has its trademark through the Brewery, Braustolz, in
Germany.
Black Art does not sell directly to the public to be in
compliance with state and federal laws. The company does market
the product, brand, and wholesale to licensed distributors in
each state. Our products have to be approved state by state as they are
offered.
Black Art Beer Importers, Inc. presently
imports the product from Germany. The company anticipates
introducing draft kegs in the near future and is negotiating to
reduce shipping costs so as to compete with other premium brands
which offer a draft beer product line. The company is also
exploring opportunities to contract brew the draft beer under
the supervision of the German brewery should shipping costs for
the kegs not be reduced and made acceptable to compete. We
anticipate having resolution before 3rd Q of 2010.
We have a corporate office in the City of
Tamarac, Florida, which is sub leased from Cris Cross Records (a
company owned by the principal of Black Art Beer Importers, Inc.
Moses A Cross) for a small fee as its location is close to the
downtown business district.
We have no other physical assets aside from
a few computers and the software to run the business.
Sincerely:
Moses A Cross, President/CEO
John Adams, CFO/Secretary
Disclaimer Statement
The Company and its representatives may from time to time make written or oral forward-looking statements, including statements contained in the Company's filings with the SEC, Pink Sheets and in its reports to shareholders. One can identify these forward-looking statements by use of words such as "strategy," "expects," "plans," "anticipates," "believes," "will," "continues," "estimates," "intends," "projects," "goals," "targets" and other words of similar meaning. One can also identify them by the fact that they do not relate strictly to historical or current facts. These statements are based on our assumptions and estimates and are subject to risks and uncertainties. In connection with the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, the Company is hereby identifying important factors that could cause actual results and outcomes to differ materially from those contained in any forward-looking statement made by or on behalf of the Company; any such statement is
qualified by reference to the following cautionary statements.
Each of the Company's brand’s is subject to intense competition, changes in consumer preferences, the effects of changing prices for its raw materials and local economic conditions. Their results are dependent upon their continued ability to promote brand equity successfully, to anticipate and respond to new consumer trends, to develop new products and markets, to broaden brand portfolios in order to compete effectively with lower priced products in a consolidating environment at the retail and manufacturing levels, and to improve productivity. The Company's results are also dependent on its ability to consummate and successfully integrate acquisitions, including its ability to derive cost savings from the integration of our target companies operations with the Company. In addition, the Company may be subject to the effects of foreign economies, currency movements and fluctuations in levels of customer inventories. The food industry continues to be subject to recalls if products become adulterated or
misbranded, liability if product consumption causes injury, ingredient disclosure and labeling laws and regulations and the possibility that consumers could lose confidence in the safety and quality of certain food products. Developments in any of these areas, which are more fully described elsewhere in this document and which descriptions are incorporated into this section by reference, could cause the Company's results to differ materially from results that have been or may be projected by or on behalf of the Company. The Company cautions that the foregoing list of important factors is not exclusive. Any forward-looking statements are made as of the date of the document in which they appear. The Company does not undertake to update any forward-looking statement that may be made from time to time by or on behalf of the Company.
|